Nestlé Spring 2022 Supplement Promotion

Team:
Atrium Innovations
Nestlé Health Science

Deliverables:
Campaign Visuals, Email Marketing,
Social Media, Motion Graphics

Year:
2022

Worldwide recognition of personal health and fitness has skyrocketed in the 2020s as a result of recent events. In early 2022 Nestlé Health Science brands Pure Encapsulations, Douglas Laboratories, and Genestra Brands conducted a week-long sales promotion. The springtime campaign centered around a “spring cleaning for your supplement stock,” and was directed toward healthcare practitioners and business customers. Visuals needed to include elements that would work across three vastly different brands while also coming together as a singular grouping. Contemporary graphics alluding to cleaning come together to form this sales campaign that spanned Nestlé web properties, social media channels, and email marketing.