Health Category Brochures

Team:
Atrium Innovations
Nestlé Health Science

Deliverable:
Publications

Year:
2022

Pure Encapsulations offers hundreds of science-backed supplements across 16 health categories. The national sales team at Pure tasked Global Creative Studio with creating individual health category brochures. The brochures allow the sales team to take targeted category catalogs to individual healthcare practitioners, depending on specialty. These helpful tools allow potential customers to focus in on what they want most.

Before these category brochures were created representatives would simply use the entire catalog of products. Existing healthcare practitioners that are familiar with the Pure brand are able to order their own catalogs. The selective product targeting offered by the new series of brochures has helped pinpoint what customers want most, and help drive them to make a purchase.